How to Speedily Add Expanded Text Ads into Your Entire AdWords Account

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What do a bunch of PPCers sick of regurgitating the same material over and over again do when something as big as Expanded Text Ads hits? We turn up our?pent-up energetic writing activity to TEN! Or even, TWENTY.   Much has already been said on Expanded Text Ads, but I’d like to give you some tips for actually implementing them …

Using Questions to Create Doubt in PPC Ads

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What Would You Be Missing If You Didn’t Read This Post? I have gotten to know my father-in-law quite well in the last few years. My father-in-law is possibly the best salesman I have ever met; but the funny thing is if you met him, you would never, ever have guessed that. He is quiet, good-natured, and easy going. He …